Grant Gunderson
  • Grant Gunderson Rebrand

    Creative Direction
    Business Strategy
    Copywriting

    With more than 200 magazine covers to his photo credit and a career arc of widespread acclaim in both the ski and bike industries, Grant Gunderson is one of the most published and renown photographers in mountain culture. We were honored when he reached out to Voicebox to reframe and rebrand his images and his portfolio in a reimagined pitch deck. Highlighting his work, his stature and his experience, our shop developed an entirely new story flow, framework, bio and narrative to his pitch deck and brand identity.

    The design synthesis from Voicebox art director John Ide was stunning, creating a digital gallery aesthetic that delivered a powerful, immersive presentation of Gunderson’s winter and summer imagery. But the rebrand also underscored a compelling business case for signing up the lensman by integrating client references, athlete connections and social media metrics as well as organizing Gunderson’s impressive publication cover resume into a digestible pitch deck format. The world-class photographer saw immediate results, landing two new clients and cementing an exclusive global retainer with Alterra’s Ikon Pass organization.

    Grant Gunderson Winter-Summer Deck 2021
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